We sell trust. The food is how we prove it.
When my father set up a rice mill in Sreepur in 1999, packaged food in Bangladesh was something people bought reluctantly. The assumption was simple and mostly fair: if it comes in a packet, something has been hidden in it.
Everything this company has built since then has been an argument against that assumption. We invested in a laboratory before we invested in advertising. We chose to mill, refine and pack in our own halls rather than buy finished goods and put our name on them. We publish our certifications and we let auditors walk the floor unannounced.
Today Univer Food employs more than three and a half thousand people and reaches households in forty-two countries. Those numbers matter to me far less than a quieter one: the share of families who buy the same Ruposhi packet a second time, and a tenth time. That is the only score a food company should keep.
To our customers, our farmers, our distributors and our colleagues — thank you for holding us to it.
Md. Kamrul Hasan
Chairman, Univer Food Ltd.
Remembering our founder
Late Abdul Karim Sheikh (1947 – 2018) founded Univer Food Ltd. in 1999 after three decades trading staples in the Sreepur market. He had no formal training in food technology and never pretended otherwise — he simply refused to sell anything he would not serve at his own table.
He insisted the company build its own testing laboratory in 2003, a year before it had a single branded product to test. Colleagues at the time thought it was an extravagance. It became the foundation of everything that followed.
His standard — sell nothing you would not feed your own family — remains the first line of our employee handbook.
Looking for a distribution or export partnership?
Talk to our trade desk — we ship to 42 countries and onboard new partners every quarter.